Tech startup 3i is all set to make a global splash at CES 2024, using the platform to jumpstart an aggressive international expansion. The company, known for its innovative technological solutions, is planning to reveal two brand-new products at the grand event, capturing global attention.
3i’s Ambitious International Expansion Strategy
Zexiao Wu, Vice President of 3i, recently unveiled their strategic plans for an international launch at CES 2024. This move forms part of the company’s wider strategy to penetrate the international market. Their main goal is to enhance brand awareness and explore opportunities for collaboration.
Unveiling World-First Products at CES 2024
The spotlight of 3i’s CES 2024 exhibition will be the launch of two innovative products—the 3i Intelligent Cleaning Station and the 3i Intelligent Cat Litter Box. These world-first solutions are the result of the company’s continuous innovation, directly answering unsolved customer problems. Initial target markets include the United States, Canada, Germany, Japan, South Korea, Southeast Asian nations like Singapore, the Middle East region, and Russia.
Inside 3i’s Innovation-Driven Approach
At the core of 3i’s success lies its strong engineering culture, with a team made up of over 70% engineers. They follow a deep-rooted philosophy—”First or Ever”—that underpins their unwavering commitment to innovation. Through its extensive focus on research and development, 3i continually strives to create unprecedented technology and groundbreaking household appliances.
In conclusion, 3i’s planned international expansion at CES 2024 marks an important milestone in their journey. By introducing world-first products and reinforcing their brand’s commitment to innovation, 3i is well on its way to making a notable mark in the tech world. Attendees at the CES event in Las Vegas will have a chance to get a firsthand experience of these breakthrough products.
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