Boosting MSMEs: UnionBank Unveils the Enhanced UB Negosyante App

Union Bank of the Philippines (UnionBank) is raising the bar in supporting Micro, Small, and Medium Enterprises (MSMEs) with the launch and enhancement of its business banking app UB Negosyante. The bank’s revamped digital tool presents intricate solutions designed to streamline the entrepreneurial process, making it more efficient and productive.

Launch of Enhanced UB Negosyante App

The hot-off-the-press UB Negosyante app, an enhanced version of UnionBank’s MSME Business Banking App, was launched as an apt response to the evolving needs of business owners. According to UnionBank’s Institutional Segment Marketing Head, Dino Velasco, they’ve elected to rebrand the app based on feedback from current clients, resulting in UB Negosyante, a simpler, more relatable brand that resonates with Filipino entrepreneurs.

UB Negosyante’s Empowering Features for MSMEs

UB Negosyante doesn’t just bear a new name; it hosts a profusion of improved features. The app allows seamless fund transfer, bill payments, payment collection, and check deposit; presenting BizStarter, QRPH/UPAY, multi-purpose credit lines, and Dealer Financing Lines among others. These unique features strive to alleviate the pain points of SMEs, providing a more seamless and comprehensive user experience.

UnionBank’s Advocacy for MSME Digitalization

The significant enhancements to UB Negosyante exhibit Union Bank’s ongoing commitment to aid Filipino entrepreneurs transition smoothly into the digital economy. Aligning with its Tech-Up Pilipinas advocacy, the bank offers platforms like UnionBank GlobalLinker, offering complimentary online store setup, access to exclusive business service benefits, and more resources to help businesses scale and thrive.

In summary, the launch of the improved UB Negosyante app by UnionBank underlines the institution’s dedication to uplift Filipino entrepreneurs and small businesses. Showcasing concrete tools and solutions to ease operational hurdles, UnionBank strives to navigate MSMEs through their digital transformation journey.

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