Zaelab and TMG have announced a significant merger, forming the largest independent consultancy dedicated to modernizing B2B enterprises for the AI era. This strategic union aims to eliminate complexity and unlock the transformative potential of artificial intelligence for businesses worldwide.
Zaelab and TMG Merge to Lead B2B AI Enterprise Transformation
The merger brings together over 350 professionals across North America, Europe, and Latin America. Combined, Zaelab and TMG focus on solutions for Experience, Commerce, Configure, Price, Quote (CPQ), and Cloud. The companies aim to transform fragmented digital infrastructures into AI-ready ecosystems. As a result, enterprises can expect smarter workflows, faster execution, and better customer experiences.
How the Merger Accelerates AI-Driven B2B Solutions and Growth
Artificial intelligence often falls short in large enterprises due to disconnected systems and siloed data. The unified Zaelab and TMG team is directly addressing these challenges by:
- Delivering AI-powered digital experiences across all business touchpoints
- Embedding automation to streamline workflows and operations
- Designing flexible cloud architectures that adapt and scale efficiently
- Connecting data platforms for real-time insights
This approach helps manufacturers modernize operations and leverage AI for true business transformation.
Strategic Partnerships Strengthen Zaelab and TMG’s Market Position
Zaelab and TMG are trusted partners for renowned platforms like Shopify, ServiceNow, and Logik.ai. The merger strengthens Zaelab’s investment in Shopify, following its recent acquisition of Trellis. Their solutions—Portul (Zaelab’s B2B Commerce Experience platform) and Fuse (TMG’s enterprise integration hub)—are both recognized in Shopify’s Partner Solutions Center. Additionally, Zaelab has achieved Lightspeed partner status with Logik.ai, expanding capabilities in AI-driven CPQ and CRM under ServiceNow.
In summary, the merger of Zaelab and TMG marks a bold commitment to revolutionizing B2B enterprise transformation. Their combined expertise and partnerships are set to accelerate innovation, improve operational efficiency, and help businesses fully harness the power of artificial intelligence in today’s digital landscape.
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