The holiday season just got brighter as QVC launches its most festive campaign yet. Kathy Hilton is stepping into the spotlight as the brand’s official “Mrs. Claus” for 2025, bringing glamour, warmth, and exclusive experiences to shoppers. This year, QVC promises more sparkle and memorable moments both online and in person.
Kathy Hilton Stars as QVC’s Official Mrs. Claus for 2025
Kathy Hilton, the beloved “Queen of Christmas,” is leading QVC’s holiday campaign with her signature style and charm. As Mrs. Claus, Hilton aims to inspire shoppers by sharing hosting tips, gifting ideas, and festive style picks across QVC’s platforms. She said, “This season should be about sparkle, celebration and ease—and I can’t wait to share it all.” With Hilton at the helm, QVC’s holiday programming is poised to delight viewers of all ages.
Exclusive Holiday Product Launches and Pop-Up Events
QVC’s holiday campaign features a series of exclusive product launches and immersive events:
- Kathy Hilton’s collaboration with Anna Zuckerman for a luxe jewelry collection
- An exclusive candle with Slatkin & Co.
- Special edition PrintFresh Pajama set releasing November 2
Additionally, on November 19–20, Mrs. Claus’ Holiday House pop-up event takes over NYC’s Flatiron District. Guests can explore magical holiday spaces, meet QVC personalities, and enjoy unique shopping moments. The two-day public event elevates the season with festive décor and togetherness.
How to Join QVC’s Festive Shopping and Online Experiences
QVC is making it easier than ever to join the holiday fun. Shoppers outside New York City can experience the festivities via the TikTok Shop Super Brand Day event on November 19. Starting at 1 pm ET, viewers can tune in for live shopping, guest appearances, and deals exclusive to QVC’s robust holiday lineup. Plus, viewers can catch Kathy’s Annual Holiday Pajama Party on QVC and TikTok, offering entertaining tips and special features right from her Bel-Air home.
With Kathy Hilton as Mrs. Claus, QVC is set to redefine holiday shopping in 2025. The season promises exclusive product launches, magical pop-up experiences, and seamless online participation, ensuring everyone can discover the perfect gifts and make this holiday truly unforgettable.
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