Atento is taking bold steps to reinforce its global position as a leader in customer experience management. By sharpening its focus on technological innovation, the company aims to drive transformation in key markets. Their recent strategic moves mark a significant evolution in their business strategy.
Atento Shifts Focus to U.S. and Latin American Markets
Atento has announced the sale of its traditional services subsidiary in Spain to ABAI. This decision enables the company to concentrate its efforts on the U.S. and Latin America. With a strong history of success in these markets, Atento seeks to further develop unique solutions for business transformation outsourcing. The transition will also ensure operational continuity in Spain under ABAI’s management. As a result, Atento can strengthen its competitive edge where it matters most.
Strengthening Customer Experience Through Advanced AI Solutions
With this strategic move, Atento places advanced technologies such as Artificial Intelligence, process automation, and advanced analytics at the core of its offerings. The company’s platforms, like Atento Conversations and Advanced Insights, have already shown impressive results. For example:
- Over 32 million interactions managed through Atento Conversations
- More than 125,000 hours of analyzed processes using Advanced Insights
These innovations are delivering measurable improvements in efficiency, personalization, and customer satisfaction across various industries.
Strategic Growth and Innovation in Business Transformation
According to CEO Dimitrius Oliveira, this transition empowers Atento to address the challenges of a dynamic and competitive market. The company is committed to democratizing CX technology and making it more accessible. Investments in AI and other technologies will remain a top priority, ensuring Atento leads the digital evolution in customer and employee experiences. This approach is expected to enhance operational efficiency, drive innovation, and position the company as a true industry leader.
In summary, Atento is focusing its resources on high-potential markets and advanced technologies to transform customer experiences. By optimizing its business strategy, Atento is poised to deliver value and stay ahead in the evolving landscape of customer experience management. Stay tuned as the company continues to shape the future of CX through technology and innovation.
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