CES 2025 once again showcased the most promising technologies of our time. Among them, Shield AI emerged as a key player, addressing a critical issue: data security in the era of generative artificial intelligence. AI, particularly tools like ChatGPT, is rapidly integrating into business workflows. While these technologies offer significant productivity gains, they also expose organizations to substantial risks, such as data leaks and compliance violations. Founded by European cybersecurity experts, Shield AI offers a unique solution: a platform that enables companies to leverage generative AI securely while ensuring data confidentiality and regulatory compliance. During an exclusive conversation at CES, Mustapha Annouh, co-founder of Shield AI, shared his vision and explained how their solution is setting new standards for cybersecurity in an AI-driven world.
ShieldAI.ai in a nutshell
Consider the concern that most companies have today about generative AI. Where is your data? We are the only ones guaranteeing that your data, wherever you put it, will be secured and protected from the beginning. So, everything you do will go through our Shield AI. We ensure 100% that what goes out does not damage your reputation and create new risks you don’t want.
Mustapha Annouh – Co-Founder, Shield AI
Shield AI: A Unique Approach to Generative AI Security
Founded by Mustapha Annouh and his team, Shield AI is tackling a global challenge: securing sensitive business data in an era of rapid AI adoption. With deep expertise in cybersecurity and a forward-thinking approach, the company aims to protect businesses of all sizes from the risks associated with AI-powered technologies like ChatGPT.
During our interview at CES 2025, Mustapha Annouh explained that their solution acts as a bridge between businesses and generative AI tools. “Everything you send passes through Shield AI, ensuring that no sensitive data is exposed,” he emphasized. The platform offers several key features:
- Real-time Data Pseudonymization: Advanced technology anonymizes sensitive information before it is shared.
- Sensitive Data Identification: Using a combination of NLP and a proprietary local LLM, Shield AI instantly detects and flags risky inputs.
- Regulatory Compliance Assurance: The platform ensures compliance with international regulations such as GDPR and NIS, significantly reducing legal and financial risks.
By simplifying security processes, Shield AI not only mitigates potential threats but also provides businesses with peace of mind in an increasingly complex digital environment. Rather than just offering a technical fix, Shield AI delivers a comprehensive security solution tailored for today’s AI-driven enterprises.
An Accessible Solution with Global Ambitions
What sets Shield AI apart is its accessibility. The company is committed to serving businesses of all sizes, from startups to Fortune 500 corporations. During the interview, Mustapha Annouh highlighted their scalable approach: “We empower everyone, from small businesses to the world’s largest enterprises, to use our solutions securely.”
This strategic positioning is making Shield AI a key player in cybersecurity. Their presence at CES 2025 is an essential step in expanding their global reach. “Being here at CES is an incredible opportunity to connect with potential clients, investors, and business partners,” Mustapha added.
Beyond enhancing security, Shield AI ensures that its solutions meet the highest regulatory standards, providing enterprises with a reliable defense against evolving threats. As Mustapha pointed out, “Generative AI lacks built-in security, and that’s where we step in.”
Q&A with Mustapha Annouh
What are the biggest security challenges businesses face with AI?
The rapid adoption of generative AI is reshaping business operations, but most companies remain unaware of the security risks. 90% of major enterprises use ChatGPT without fully understanding its data security implications, leaving them vulnerable to potential data leaks and cyber threats.
Who benefits most from Shield AI’s solutions?
Shield AI caters to a diverse range of companies, from agile startups to multinational corporations. Their adaptable platform ensures that every organization can implement tailored security measures. We enable everyone, from small businesses to Fortune 500 companies, to leverage AI securely.
What are Shield AI’s goals for the next five years?
Shield AI aims to become a global leader in AI security. CES 2025 has been a pivotal moment for the company to strengthen partnerships and accelerate growth. Our goal is to become a major force in cybersecurity and continuously innovate to keep businesses protected.
Conclusion: Why AI Security is a Business Imperative
As generative AI becomes an integral part of business operations, cybersecurity is no longer optional—it’s a necessity. Shield AI provides a robust security framework that safeguards businesses while ensuring compliance with evolving regulations. Their presence at CES 2025 underscores their commitment to driving innovation and addressing the most pressing security challenges of the AI era. Staying ahead of AI-driven risks is essential for maintaining data privacy, business competitiveness, and customer trust. Shield AI is setting the standard for a secure AI-powered future.
