Today, VAIV, a leader in South Korea’s AI and big data sector, announced the global launch of WHOTAG, its revolutionary AI-powered influencer discovery platform. Targeting brands and agencies worldwide, WHOTAG aims to make influencer search effortless across all markets and languages. This launch promises to reshape how marketers find, evaluate, and collaborate with influencers, especially in beauty and lifestyle sectors.
How WHOTAG’s AI-Powered Discovery Transforms Influencer Search
WHOTAG leverages advanced AI technology to deliver instant influencer matches based on detailed user descriptions. Marketers can specify criteria, such as “skincare micro-influencers in Indonesia posting minimalist routines,” and get curated results. Unlike traditional hashtag searches, WHOTAG’s GPT Profiling analyzes content style, cultural context, previous collaborations, and interests. This results in more accurate and relevant influencer recommendations for brands. The service not only saves time but also increases campaign effectiveness by ensuring true brand alignment.
Global Expansion: Breaking Language and Cultural Barriers
WHOTAG’s global launch means it is now accessible in any country and language. Marketers are no longer limited by language barriers when searching for influencers. The platform’s AI can process searches in English, Japanese, or any language, empowering cross-border connections. Additionally, WHOTAG includes a powerful analytics suite, allowing teams to compare influencer profiles, assess content authenticity, and extract cultural insights. This cultural intelligence enables brands to understand local trends and make smarter campaign decisions worldwide.
WHOTAG’s Role in the Rapidly Growing Creator Economy
The creator economy has reached an estimated $104 billion, with influencer marketing accounting for over $32 billion. WHOTAG is positioned at the center of this growth, offering tools that streamline influencer marketing. The integration of AI and data-driven analytics boosts campaign ROI and efficiency. With flexible pricing from free plans to full-access passes, WHOTAG makes advanced discovery and analytics broadly available. Its debut has already garnered strong interest, especially among local marketers eager for AI-powered solutions.
With WHOTAG’s global launch, VAIV introduces a new era of AI-driven influencer discovery, making it easier for brands to connect with the right creators no matter the language or market. As influencer marketing continues to thrive, platforms like WHOTAG offer invaluable support for marketers looking to grow their brand impact with speed, accuracy, and cultural insight.
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