AsiaNews

Toku Snaps Up AiChat, Amplifies CX Game in APAC

In a bold move towards becoming Asia Pacific’s leading customer experience (CX) platform, Toku, a foremost provider of enterprise-grade cloud communications, has announced its intent to acquire AiChat, Southeast Asia’s AI-driven conversational CX platform. This acquisition, which is expected to be finalized by Q3 2024, will equip Toku with AiChat’s robust chatbot and messaging capabilities, solidifying its foothold as a full-service CX technology firm.

Toku Announces Acquisition of AiChat

Toku will strengthen its position in the CX technology landscape through the acquisition of AiChat. The deal, whose financial terms are not disclosed, will empower Toku to deliver seamless, personalized customer engagement across all channels. The synergy between AiChat’s cutting-edge chatbot technology and Toku’s existing voice, messaging, and cloud communication suite is expected to drive approximately 50% revenue growth within the first twelve months post-acquisition.

Synergies and Growth Opportunities of the Acquisition

With this strategic acquisition, Toku and AiChat aim to overcome the traditional challenges faced by enterprises in delivering unified customer experiences. The combined technology will provide businesses a single, integrated platform to power their entire CX journey. The amalgamation of best-in-class technologies will yield a comprehensive view of their customers with insights drawn from conversations across all channels. As stated by Thomas Laboulle, Founder and CEO of Toku, “Both companies share a vision of using AI to enhance customer interactions and improve contact center operations.”

Future Plans of the Integrated Companies

Post-acquisition, AiChat will continue to operate as a standalone product for customers who prefer an AI-powered conversational experience. AiChat employees will join Toku’s team, expanding the company’s strength to 160 specialized CX professionals. This acquisition, marking Toku’s second consecutive M&A activity, represents strong business fundamentals and a promising growth trajectory. Companies are poised to tap into each other’s complementary strengths and talents to expedite growth.

In summary, with the acquisition of AiChat, Toku is set to redefine customer experience throughout APAC. The combination of the two companies’ technologies and skills will deliver accelerated growth and an enhanced user experience across all forms of customer engagement, culminating in a unified, effective, and efficient CX management.

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