Kakao Games – Wemade conclude business alliance for new mobile MMORPG Mir 4

Kakao Games and Wemade are gathering their strengths to successfully launch Wemade’s Mir 4. With the launch of the new mobile MMORPG Mir 4 ahead Kakao Games (CEO Nam Gung-hun and Cho Gye-hyeon) and Wemade (CEO Jang Hyeon-guk) signed a strategic business alliance on September 16.

This business alliance was proceeded to promote more business growth opportunities by actively utilizing the strengths of the two companies and creating business competitiveness and synergy. The two companies are planning to conduct all-round marketing collaboration for the pre-order. And official opening of WeMade’s Mir 4 released on the second half of 2000.

Kakao Games Wemade 1 Kakao Games - Wemade conclude business alliance for new mobile MMORPG Mir 4

In addition, with Kakao Games’ specialized marketing solutions such as social marketing and pre-order advertisements, Wemade plans to actively plan joint promotions and gather.

Strong relationship after Mir 4

In the future, starting with the marketing for Mir 4, the two companies are expected to continue a close relationship. By focusing their capabilities to secure competitiveness in the mobile business. Also, by connecting Mir IP and Kakao Platform, they are also planning to introduce a variety of advanced customized marketing for the game.

If we combine the outstanding contents of Mir 4 and the platform competitiveness of Kakao Games. We will be able to secure market competitiveness and also create a great synergy effect. We will do our best to provide stable service by actively cooperating with Kakao Games.

Wemade CEO Jang Hyeon-guk

We are happy to present a customized social platform model optimized for Wemade’s masterpiece Mir 4. To successfully launch the game, we are planning to develop a high-density marketing by segmenting the user base. So please look forward to it.

Kakao Games CEO Nam Gung-hun

The Legend of Mir 2 is a major game debuted in the Korean market in year 2000. That pioneered Korean Wave in games enthralling 500 million people around the world. After first being introduced in China, it is picked as one of the three major historical fictions in China comparable to the Records of the Three Kingdoms and Journey to the West. It has grown into a mega IP that boasts a game market of 9.4 trillion won with historical fiction-type games in China.


Leo Thevenet is a technology enthusiast and a devoted fan of the startup world. His journey began after completing his Bachelor's degree in Software Engineering in France. However, it was his experience earning a Master's degree in IT from the prestigious Tsinghua University in Beijing, China, that truly ignited his passion for innovation and entrepreneurship. With an insatiable desire to learn and share, Leo brings you the latest updates and insights on the startup scene. His enthusiasm for global innovation knows no bounds, and you'll often find him attending and covering major startup events worldwide. From CES and Web Summit to Slush and beyond, Leo is your go-to source for news and trends in the tech industry. Thanks to a strategic partnership with a government association in South Korea, Leo also delivers exclusive updates on cutting-edge innovations from the region. Stay tuned to Startup World to benefit from Leo's wealth of knowledge and expertise as he continues to explore the ever-evolving landscape of startups and technology.

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