San Francisco-based Clickatell has announced the launch of the world’s first Chat Commerce Platform as a Service (CCPaaS), which allows businesses to conduct commerce in the messaging apps used most by customers.
Clickatell Launches World’s First Chat Commerce Platform
The platform makes it possible for businesses to interact, connect and conduct transactions with their customers on SMS, USSD, Apple Messages and other messaging services. This new service allows businesses to save time, reduce costs, and give customers relevant in-context brand experiences along with secure payment capability via messaging. Clickatell’s CCPaaS includes chatbots, customization, and live agent chat features, valuable insights, easy integration with CRM systems, and embedded payments to facilitate seamless and easy transactions.
Features of Clickatell’s CCPaaS
Clickatell’s CCPaaS offers businesses three distinct packages: Connect, Interact, and Transact. The communication package Connect allows businesses to send and receive enterprise-grade mobile messages over multiple messaging channels via its RESTful API or a web-based campaign management tool. Adding to Connect, the Engagement Package Interact enables businesses to have meaningful conversations with their consumers delivering the kind of digital experiences that today’s mobile-first consumers have come to expect. Finally, Transact enables businesses to sell products and services directly within messaging channels.
Benefits of Chat Commerce for Businesses
Clickatell’s CCPaaS is hailed as a milestone in the industry as it focuses on key performance metrics that matter most to businesses. This new platform drives brand loyalty, encourages digital transformation, and fosters in-context communications with the click of a button thanks to its innovative low/no-code platform. With customized chatbots, real-time analytics and reporting, and easy integration with existing systems, businesses can benefit from lower costs, better performance, higher operational efficiencies, customer satisfaction, and increased business improvements.
As the first of its kind, CCPaaS sets a new standard for the future of chat commerce and reinforces Clickatell’s pioneering position in the industry. With its innovative low-code platform, businesses can rapidly implement and customize their chat commerce solutions, regardless of technical expertise.
Clickatell’s Chat Commerce Platform as a Service provides unparalleled user experience for both brands and their consumers while fostering digital transformation and in-context communications with the click of a button.
